The Group
One Group.
Four Specialisms.
S1 Wheel Group operates across the wheel and tyre industry — supplying wheels and tyres through retail partnerships, building custom forged wheels around individual vehicles, and developing the software and e-commerce the trade runs on.
Four sides of the same industry, run by people who work in it. That means fitment is checked properly, specifications are questioned before they are quoted, and the systems behind it are built around how the trade actually operates.
What We Do

Wheel & Tyre Retail Partnership Program
We work with retailers, garages and resellers rather than competing with them. Partners get access to our wheel and tyre supply across everyday, performance and motorsport fitments — backed by the fitment data and systems we build in-house, so the product range and the information behind it arrive together.
- Trade, reseller & garage partnerships
- Complete wheel & tyre packages
- Everyday, performance & motorsport fitments
- Backed by in-house fitment data
- Custom wheel & tyre kiosk software

Custom Forged Wheels
Forged wheels are specified per vehicle rather than pulled from a catalogue. We work from the vehicle, the intended use and the required stance — setting diameter, width, offset and centre bore around the car, then the construction, spoke design and finish around the customer.
- Monoblock, 2-piece & 3-piece construction
- Custom PCD, offset and centre bore
- Staggered and per-corner setups
- Brushed, polished, gloss, satin & custom colour
- Diameter
- 17" — 24"
- Width
- 7.0J — 13.0J
- Construction
- Monoblock · 2-Piece · 3-Piece
- Fitment
- Custom PCD, offset & bore
- Vehicle
- BMW M3 · G80
- PCD
- 5 × 112
- Centre bore
- 66.6 mm
- Front wheel
- 9.5J × 20 ET29
- Rear wheel
- 10.5J × 20 ET35
- Front tyre
- 275/35 R20
- Rear tyre
- 285/30 R20
Confirmed against vehicle data
Custom Bespoke Garage Software
We build garage software around how a workshop actually runs — bookings and bay scheduling, job cards, customer and vehicle history, stock and invoicing. Built specifically for the wheel and tyre trade, so fitment data, tyre sizes and supplier stock sit inside the system rather than bolted on afterwards.
- Bookings & fitting bay scheduling
- Job cards & workshop workflow
- Customer & vehicle history
- Stock, invoicing & supplier feeds
Find wheels for your vehicle
BMW M3 · G80 · 5×112 · 66.6
Showing wheels that fit
Guaranteed fitment · Live stock
E-Commerce Applications
We partner with wheel and tyre companies on their e-commerce. Off-the-shelf platforms don’t understand fitment, staggered setups or size-driven catalogues — so customers can’t find what fits, and they leave. We build storefronts that do understand it, wired into live stock and supplier feeds, specialising in this industry rather than treating wheels like ordinary products.
- Fitment-aware product search
- Vehicle registration lookup at checkout
- Live stock & supplier feeds
- Marketplace & sales channel integration
Brands Sourced & Supplied
Wheels
Tyres
Get In Touch
Work With S1.
Whether you need a set of wheels and tyres, a forged package built around a specific vehicle, or a system to run a wheel and tyre business on — tell us what you're working with and we'll point it at the right part of the group.
info@s1wheelgroup.co.uk